---
title: How Kids In Need Foundation Grew Online Revenue by 30% with iDonate
description: Discover how KINF boosted online donations by 30% using iDonate’s embedded donation forms - turning corporate engagement into fundraising growth.
---

[Case Studies ](https://www.idonate.com/case-studies)

# [How Kids In Need Foundation Grew Online Revenue by 30% with iDonate](https://www.idonate.com/case-studies/kids-in-need-foundation)

 Written by [iDonate](https://www.idonate.com/case-studies/author/idonate-staff) | Jan 6, 2023 4:17:05 PM

[Kids In Need Foundation](https://www.kinf.org/) (KINF) helps under-resourced students and teachers get the supplies they need to succeed. While their corporate partnerships drive significant in-kind donations, KINF needed to increase cash donations to sustain operations and expand their impact.

By leveraging iDonate’s embeddable giving forms, KINF created corporate-sponsored fundraising campaigns that not only strengthened relationships with existing partners but also expanded their donor base—leading to a **30% increase in online revenue** and a **50% year-over-year growth during peak back-to-school season**.

## **Challenge: Expanding Cash Donations Beyond Corporate Partnerships**

KINF’s corporate partnerships drive **$150 million** in in-kind donations annually, but cash donations were lagging behind. They needed to:

• Convert more corporate supporters into financial donors.

• Expand their individual donor base.

• Make online giving seamless and engaging.

## **Solution: iDonate Embedded Giving Forms + Corporate Campaigns**

KINF saw an opportunity to **combine volunteerism with fundraising** by launching branded corporate giving campaigns.

### **How It Worked**

- **Custom Corporate Giving Pages** – Each partner received a unique, branded landing page featuring an iDonate giving form and a real-time goal tracker.
- **Seamless Employee Giving** – Employees could donate directly via embeddable forms, making participation frictionless.
- **Tied to Volunteer Engagement** – Corporate employees packed backpacks of school supplies for students while also contributing financially, strengthening their connection to the cause.

By making giving **integrated, accessible, and measurable**, KINF turned corporate engagement into a powerful fundraising engine.

## **Results: Massive Revenue Growth & New Donor Acquisition**

- **30% increase in online revenue** compared to the prior year.
- **50% growth during June–August 2021** (historically their best fundraising period).
- **2/3 of online donors in 2022 were brand new**, fueling long-term donor base growth.

By using iDonate’s embedded forms to power seamless, engaging, and measurable giving experiences, KINF not only increased revenue but also **built a scalable model for future fundraising success**.

[>>> See KINF's iDonate Page in Action](https://www.kinf.org/donate/)

## **Why iDonate?**

- **Easy-to-embed giving forms** that integrated with KINF’s campaigns.
- **Real-time goal meters** that motivated participation.
- **Branded experiences** that enhanced corporate partnerships.

**Ready to turn engagement into donations? **[Take iDonate for an interactive test drive.](https://tryidonate.storylane.io/hub/319la4mdpqkn)

[View full post](https://www.idonate.com/case-studies/kids-in-need-foundation)

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