Austin’s Children’s Shelter and SafePlace merged to form The SAFE Alliance in Austin, TX.
The organization serves survivors of child abuse, sexual exploitation, and domestic violence. SAFE operates prevention and crisis programs across multiple campuses and in schools, hospitals, courts, and District Attorney offices.
The SAFE Alliance desired to leverage Peer-to-Peer fundraising but did not have significant internal resources to devote to a Peer-to-Peer giving program. SAFE partnered with a local for-profit runner’s training group that wanted to not just run races but to use their running to create change in the community.
This was a perfect combination for raising awareness about their cause and generating much-needed support to make an impact. Team FX was formed, and each year the team recruits and trains runners to run 10K, half marathon, and full marathon races in the Austin area.
Since the creation of this partnership, 335 runners have completed races while raising $474,000 for The SAFE Alliance. Our Peer-to-Peer application made it easy for supporters to get involved quickly and easily. Pre-built P2P pages that could be managed by the SAFE Alliance team made it simple for supporters to start raising funds in no time at all.
Not only has the revenue been great, but awareness for the organization has grown because each year, a group of runners consistently advocates for their work across the community. Being able to simplify the digital fundraising experience for their running events made raising greater donor support possible, and now SAFE has the tools and support they need to make a greater impact for their very important cause.
By using the iDonate Peer-to-Peer application, The SAFE Alliance has created a reliable source of revenue each year and an ongoing source of new donors.
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