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A/B Testing: Point & Click Optimization Now at Your Fundraiser's Fingertips!

Take the guessing out of what text may do better and which giving form or landing page will convert the most. Utilize iDonate’s A/B testing feature to start optimizing your fundraising mission for success.

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Optimize with ease

The best digital fundraisers are constantly optimizing and tweaking. Even if something looks and works great, it can always be a little better.

iDonate’s in-app A/B testing feature gives your digital fundraising team the ability to not only design and deploy custom giving forms and donation pages, but also test two versions against one another to see which one performs best. Have a winner? Simply choose the one with better metrics, and it’s now live for you to receive the most fundraising dollars.

Choosing Form to Test

Build it all in-house

A/B testing sounds like a tricky technical name, but we’ve designed it so you can optimize with the best of ‘em. With just a few clicks, you can deploy advanced A/B testing and continually enhance your fundraising ask.

We include a built-in editor to create your form or page variants as you please, and built-in metrics and analytics to track your testing performance. There’s no need to hire expensive agencies, ask for IT or marketing help, nor pay for other licenses or third-party resources to set it all up.

Optimization is now at your fingertips!

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Creating Test

Ready to optimize your impact?

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We attribute our growth in online donations to the fact that with iDonate we can easily run specific, personalized giving campaigns that our alumni can connect to.
David Ritchie
Director of Information Services, Jefferson University
We've seen our donations double in the first two months of using iDonate.
Forest Pickett
Director of Development, OBU
In just two months we've already seen a 20% increase of first-time givers. We've seen tremendous results.
John Whitaker
Executive Director, Midwest Food Bank