“We attribute our growth in online donations to the fact that with iDonate we can easily run specific, personalized giving campaigns that our alumni can connect to.” - DAVID RITCHIE DIRECTOR OF INFORMATION SERVICES
Since Thomas Jefferson University is a private university, a robust fundraising strategy is crucial. Their existing fundraising platform was cumbersome, manual, and time consuming. They needed the ability to run sophisticated, custom campaigns to resonate with their donors.
iDonate embedded giving forms, text-to-give for events, and peer-to-peer landing pages that encouraged donors to advocate on their behalf.
Unlike most systems that fragment, Thomas Jefferson University can quickly set up multiple customized campaigns that maintain brand consistency - and are easy to use. Additionally, everything is seamlessly integrated with their donor management platform.
3.5x increase donation size over the national average of industry gift size
5x increase in the total number of donors for the University