4 min read
How to Get Donors to Say “I Do (Want to Give Monthly)”
Monthly giving is growing in popularity fast, while the number of people making more traditional annual gifts is shrinking. The 2025 M+R Benchmarks...
Digital Fundraising
3 min read
Did it Work? Assessing Your Year-End Campaign Performance
Welcome 2026! That quick, the holidays have come and gone. The last appeals are out. The donations have (hopefully) rolled in. Before you move on to...
3 min read
Match Your Message: Aligning Your Year-End Donation Page With Your Campaign
A couple of months back, we created a checklist for a high-converting year-end donation page. The tips in that article apply regardless of your...
3 min read
3 Ways to Test Your Messaging Before Year-End
If you’re trying to choose between two different taglines, value propositions, or ways of presenting your impact to donors this December, don’t...
2 min read
NIO Wrap-Up: Five Things We Heard From Nonprofit Leaders at the NextAfter NIO Summit
The iDonate team is still buzzing from NIO Summit, where nonprofit leaders, innovators, and changemakers came together to share bold ideas about the...
4 min read
Show, Don’t Tell: Turn Donation Pages into Stories That Move People to Give
I didn’t become a fundraiser on purpose. Like so many of you, I woke up one day with “raise the money” added to the corner of my job description, as...
3 min read
Your Checklist for a High-Converting Year-End Donation Page
It’s that time, friends! Time to get your year-end campaign planning in motion. If you struggle to get started, I recently published an article...
3 min read
It Takes a Village: 6 Non-Comms Roles That Can Strengthen Your Nonprofit's Social Media
Most people assume social media belongs solely to the communications team. But if you’ve ever managed a nonprofit account (or know someone who has)...
3 min read
Top Tips to Reduce Online Friction and Capture More Gifts
Let’s be real: most donation pages still ask too much, say too little, and take too long to complete. This is a problem—especially when you’re trying...
2 min read
When do Fundraising Tech Integrations Really Matter?
Nonprofit tech stacks are a lot like pet boarding facilities. Each platform is in its own kennel, doing its own thing, unless a human is there to...
3 min read
How Does Your Donor Journey Stack Up? (Free Scorecard Inside)
When we talk about boosting fundraising performance, donation forms and year-end campaigns matter a lot, but they’re not everything. If you want a...